Master in Strategic Product and Service Design

MASTER IN STRATEGIC PRODUCT AND SERVICE DESIGN

The main objective of the Master’s degree is to train professionals capable of designing new products and services focused on the user.

The Master’s Degree in strategic design is one of the pioneers at the state level. Under the philosophy of people-cantered design, we work from the global standpoint of design, deepening aspects such as user experience and service design, so that the design work has a greater impact on people and the company.

You will develop a professional profile recognised at the international level. Through practical training, you will acquire current design competencies, emphasising the strategic phase that precedes the development of new products and services.

Aimed at Graduates in Industrial Design and the equivalents, as well as university graduates with official education linked to the field of engineering and architecture.

  CODE SUBJECT ECTS LANGUAGE SHIFT CAMPUS
PDF MDB301 Brand and Product Strategy 4 ES   Arrasate
PDF MDA301 Human Centered Design 4 ES   Arrasate
PDF MDH301 Strategic Design Workshop 6 ES   Arrasate
PDF MDB302 Service Design  4 ES   Arrasate
PDF MDB303 Economic and Financial Management of Design  3 ES   Arrasate
PDF MDE301 Trend Design I 5 ES   Arrasate
PDF MDD301 Participatory Design 4 ES   Arrasate
PDF IER001 Spanish for Beginners 3 ES   Arrasate
PDF GOG999 Project Management II 6 EN   Arrasate
PDF GOGG02 Technology Policy and Innovation Management 6 EN   Arrasate
PDF IER006 Basque Culture 6 EN   Arrasate
PDF GHXXX Elective Courses 3/4,5 EN/ES M/A Arrasate