Students of the third year of the Degree in Industrial Design Engineering win the 4th edition of the MasterGlass competition
Students of the third year of the Degree in Industrial Design Engineering win the 4th edition of the MasterGlass competition
Students of the third year of the Degree in Industrial Design Engineering win the 4th edition of the MasterGlass competition
The KIXMI project has won the first prize of the 2018-2019 Vidrala Design Contest, a competition that seeks innovation, originality and viability within a sustainable and efficient process with the environment.
The KIXMI project has won the first prize of the 2018-2019 Vidrala Design Contest, a competition that seeks innovation, originality and viability within a sustainable and efficient process with the environment.
A group of students of the third year of the Degree in Industrial Design and Product Development Engineering of Mondragon Unibertsitatea has won the MasterGlass contest, organised by Vidrala. The objective of the contest is the search for new ideas among students of Industrial Design, Engineering and Graphic Arts from across Spain. The participating students have contributed with more than 120 proposals, twice the number of the previous edition.
The jury made up of Soledad Hernández de la Rosa, Graphic Designer and President of DIMAD; Marcelo Leslabay, Industrial Designer and Professor at the University of Deusto; Jon Abad, Industrial Designer and President of EIDE; and Asier Extebarria, Industrial Technical Engineer and Design Director of Vidrala.
The winning project KIXMI was developed by Ariane Atxa, Naia Bergaretxe, Nerea Galarza, Karen Prieto, and Joanes Unzueta. The group is composed entirely of students of the third year of the Degree in Engineering in Industrial Design and Product Development of Mondragon Unibertsitatea. The Jury considers that it is a resounding project with awareness regarding its technical viability and the potential to become a start-up, thus deserving the First Prize.
KIXMI
The project presents a complete development that starts with a study of the market, consumers and trends, to propose a holistic solution. One highlight is the language of the object, uniting a soft drink and a wine with the Burgundian concept, as well as the exercise of imagination based on bringing together two existing realities. KIXMI reinvents and dignifies the consumption of the product in a different way in a sector where it tends to be commoditised by connecting with the target audience.